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Binance Introduces "Vote to List" Campaign: Mubarak and Broccoli Lead First Token Batch

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Updated: 3/20/2025
Binance Introduces "Vote to List" Campaign: Mubarak and Broccoli Lead First Token Batch
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Binance, the world’s largest cryptocurrency exchange, has launched its first-ever “Vote to List” campaign, allowing the community to participate in deciding which tokens get listed on the platform. Among the most notable contenders in the inaugural batch are two memecoins, Mubarak and Broccoli, which have gained significant attention in recent days. This initiative marks a major step toward community-driven governance, giving Binance users a more active role in shaping the exchange’s token offerings.

What Is Binance’s "Vote to List" Initiative?

A new community co-governance model for token listings

The “Vote to List” campaign was introduced as part of Binance’s wider push toward community-driven decision-making in crypto trading. Under this system, Binance users can vote on tokens they want to see listed, with selections ultimately subject to Binance’s internal due diligence and compliance review.

Binance has outlined key criteria for token selection, including:

  • Project fundamentals (use case, roadmap, and development progress)
  • User adoption (community engagement and active wallets)
  • Tokenomics (supply, demand, and distribution model)
  • Technical risks (smart contract security and blockchain scalability)
  • Compliance checks (regulatory status and team background)

The first batch of tokens will be drawn exclusively from the BNB Chain ecosystem, though Binance has indicated that future voting rounds may include Binance Alpha and other ecosystems.

Which Tokens Are in Binance’s First "Vote to List" Batch?

Nine tokens are competing, with memecoins leading the charge

The inaugural “Vote to List” round features nine tokens, including several trending memecoins and niche projects. These include:

  1. Mubarak – A recently hyped memecoin driven by Changpeng Zhao (CZ)-related speculation.
  2. Broccoli – Another viral memecoin gaining traction within the BNB Chain ecosystem.
  3. Banana For Scale – A project inspired by internet meme culture.
  4. CreatorBid – A platform-focused token aimed at the creator economy.
  5. CZ’s Dog – A memecoin linked to Binance’s former CEO.
  6. Koma Inu – Another Inu-themed dog token riding the memecoin wave.
  7. SIREN – A lesser-known DeFi token with speculative interest.
  8. Tutorial – A token designed for blockchain education use cases.
  9. WHY – A humor-driven project with meme-based marketing.

While Binance has yet to finalize the two tokens that will be listed, traders are already speculating on potential winners. Notably, some of these memecoins have seen triple-digit gains in the past 24 hours.

  • CZ’s Dog surged 104%, driven by hype surrounding its connection to Binance’s former CEO.
  • Banana For Scale jumped 27%, reflecting rising interest in meme-driven projects.
  • Mubarak, after a massive rally, has corrected by 32%, signaling increased volatility.

Despite these short-term gains, analysts warn that most of these tokens may fade into obscurity, a common pattern with speculative memecoins.

Industry Experts Express Concerns Over Memecoin Mania

ARK Invest CEO warns most memecoins could become worthless

The rise of memecoins as a major speculative asset class has sparked debate among financial experts. In a recent Bloomberg interview, ARK Invest CEO Cathie Wood shared her skepticism, warning that most internet meme tokens and animal-themed cryptocurrencies will eventually become worthless.

According to Wood, only a handful of memecoins will survive in the long run, likely those that evolve beyond speculation and establish strong utility, developer backing, and network effects.

This sentiment echoes past market cycles, where memecoins often experience massive hype before fading out. While some projects, like Dogecoin and Shiba Inu, have managed to sustain long-term relevance, others have disappeared into obscurity after brief periods of explosive growth.

What’s Next for Binance’s Token Listing Process?

Expanding "Vote to List" beyond BNB Chain

Binance has confirmed that future rounds of “Vote to List” will expand beyond the BNB Chain, incorporating projects from Binance Alpha and other blockchain ecosystems.

This could mean greater opportunities for independent developers and emerging crypto projects to secure a Binance listing, provided they meet Binance’s due diligence standards.

For traders, this also presents an opportunity to participate in early-stage token movements, with potential for high returns on winning projects. However, given the speculative nature of memecoins, risk management remains critical.

Final Thoughts: Is Binance’s “Vote to List” a Game-Changer?

The launch of Binance’s “Vote to List” campaign represents a major shift in how token listings are determined, giving the community a more active role in shaping the exchange’s trading landscape.

While memecoins like Mubarak and Broccoli are attracting headlines, the broader impact of this initiative could extend beyond short-term hype, potentially setting a new standard for decentralized exchange governance.